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Five Companies.
One Planet.
Artificial Intelligence.

Five companies that shape how three billion people communicate, work, shop, think — and increasingly, how they are governed.

At GAFAM.AI we watch them closely. Daily. From a European perspective that believes in accountability, transparency and the public interest.

Artificial intelligence is no longer a technology. It is a political force. An economic force. A cultural force. And these five companies are at the centre of it — making decisions that affect all of us, whether we use their products or not.

Read. Think. Decide for yourself.

August 10, 2026

The European Eye on Big Tech & Artificial Intelligence. Independent. Unafraid.

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Big Tech AI news Europe

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Apple Just Sued OpenAI. It’s Really a War Over the Next iPhone.

On July 10, Apple sued OpenAI, io Products and two former Apple engineers in federal court, alleging a pattern of trade secret theft to fuel OpenAI’s consumer-hardware ambitions — including its hardware chief Tang Tan, a 24-year Apple veteran. Apple says over 400 of its former staff now work at OpenAI. These are allegations in a complaint; OpenAI denies them and nothing is proven. But the deeper story is the AI hardware race — the fight over the device that replaces the smartphone — and it is being waged entirely between American companies. gafam.ai reads what that means for a Europe absent from the hardware layer.

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Amazon Wants to Sell Its AI Chips to Everyone. Nvidia Should Worry.

AWS AI chief Peter DeSantis confirmed to Bloomberg that Amazon is exploring selling its custom Trainium AI chips to third-party data centres for the first time — a direct challenge to Nvidia’s dominance. Amazon’s custom silicon business already runs at a $20 billion annual rate, growing at triple-digit pace, with Trainium 3 largely sold out. Anthropic has committed to up to 5 gigawatts of Trainium capacity, OpenAI to around 2. If Amazon sells chips externally, the AI hardware landscape shifts. gafam.ai examines what it means — and why Europe has no equivalent.

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The AI in Your Excel Just Changed — and Microsoft Didn’t Ask You. Here’s Why It Matters.

Bloomberg reported on July 7 that Microsoft has begun routing tens of thousands of weekly Excel and Outlook AI prompts away from OpenAI and Anthropic to its own in-house MAI models, to reduce costs. It is not a clean partner break — frontier tasks still route out, and Microsoft declined to comment — but the direction is unmistakable: the distributor is demoting the labs from default engine to premium option. For a Europe whose offices run on Microsoft 365, the model behind your daily work is now being decided in Redmond. gafam.ai reads why that matters.

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